Whether you're just getting started or you are launching a new product profile, its important to remember that the entire Hotel Tech Report platform is designed to drive the most value and visibility to the products and companies who come most recommended by hoteliers.

That's why ultimately reviews are the single most important factor to organically build your brand over time, improve your online reputation and attract more leads.

I. As you gather more reviews and improve your reputation it will:

  • 🧮 Improve your HotelTechScore, which...

  • 🏆 Improves your reputation and rankings, which...

  • 👀 Boosts your visibility, which...

  • 📈 Drives more traffic to your profiles, and...

  • 💸 Means you'll match with more leads

Once you establish a strong reputation and are ranking at least in the top 10 in your core categories (ideally top 3 or top 5 to maximize visibility and leads) you will begin to generate more visibility and leads on the platform. Until you have a strong baseline reputation, it will be unlikely that buyers will discover your profiles and while you may connect with the occasional lead here and there, you will be missing out on a majority of the opportunities to connect with hoteliers and build your brand with Hotel Tech Report's audience of 170k+ monthly hoteliers.

II. Resources to quickly and easily collect reviews and improve your visibility:

If you are new to collecting reviews, don't worry--HTR offers lots of free guides, best practices and even copy/paste templates so you can ramp your reputation up in no time.

👉 Review Collection Starter Kit (Basic Members)

👉 Automated Review Campaigns (Premium Members)


  1. Why vendors without at least 25-reviews can't connect with matched leads

  2. Tips before getting started with lead gen on Hotel Tech Report

  3. Tips to Improve Your Lead Response and Success Rates

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