Related article: 10 Simple Ways to Increase Review Campaign Conversion
Below are two pre-written campaign templates you can copy/paste into the review manager to save time by using them as a baseline for your 2-email campaign sequences (make sure to clear the formatting and send yourself a test).
Email template #1: Initial campaign outreach template
Subject: Quick question for you about COMPANY
Hi {{first_name}},
Just like your business, ours depends on reviews both to attract new customers and make our products even better for our top clients like you.
As one of PRODUCT-NAME's power users I thought I’d reach out to see if you’d be open to sharing your feedback to help us make COMPANY's products even better for you by leaving a quick review on Hotel Tech Report?
👉 Leave a Review for COMPANY (takes ~3-mins)
As a little extra thank you for taking the time to share your feedback with us, if you leave a review between now and CAMPAIGN-END-DATE, you’ll be entered into our GIVEAWAY-ITEM giveaway.
I hope you’re off to a great week and really appreciate you taking the time to share your feedback with us!
Best,
YOUR-NAME
Email template #2: 7-day campaign followup template
Subject: 🎁 GIVEAWAY-ITEM for your thoughts
Hi {{first_name}},
I just wanted to checkin and see if you got my email from last week about leaving a quick review for COMPANY on Hotel Tech Report?
👉 Leave a Review for COMPANY on Hotel Tech Report (takes ~3-mins)
I know you’re super busy so as an extra thank you for taking the time to share your feedback, if you leave a review before CAMPAIGN-END-DATE you’ll be entered into our GIVEAWAY-ITEM giveaway.
Reviews are critical for our business like they are for yours and they help us make COMPANY's products even better for you so we appreciate you taking the time to share your expertise and insights!
Thank You,
[insert-your-name]