Organic Demand Generation (inbound)
The entire platform is designed to drive the most value and visibility to the products that come most recommended by hoteliers so collecting reviews to build your organic reputation which is why reviews are so critical to your success when it comes to driving more visibility and leads.
How does it work?
As you collect reviews and improve your reputation on HTR
How can I generate more leads?
Tip #3: Improve your reputation across key segments to surface higher in relevant searches for your ICP (ideal customer profile)
Tip #4: Follow best practices to optimize your lead processes
How do I know when I get a new lead?
As long as you have new lead notifications turned on, each member of your team will receive email notifications as soon as new leads become available in your lead inbox in the vendor dashboard
How much do leads cost?
Cost. While many leads oversee portfolios of multiple hotels, each lead is priced as a single hotel lead. Leads have low fixed pricing (starting @ $20/lead) that is determined by two variables:
Property Size: Small (up to 25 room), Mid (up to 200 rooms), Large (>200 rooms)
Membership Status: Premium Members get 50% off all leads
Promotional Demand Generation Campaigns (outbound)
In addition to organic lead generation, HTR also offers custom outbound performance marketing campaigns to generate high quality leads for your business. Campaign types include:
Pay-Per-Click (PPC) Campaigns: Upload your creative and takeover the exit intent modal on HTR to generate clicks to your website. Run performance based campaigns to drive clicks and traffic to your own landing pages View detail
Cost Per Action (CPA) Campaigns: Put your lead gen in autopilot by enlisting HTR to run digital marketing campaigns and generate high intent buyers guide downloads for your category View detail
Email Marketing Campaigns: Send dedicated email campaigns to HTR's audience of hyper targeted hotel tech buyers View detail
Want to create a custom lead gen campaign optimized for your goals and budget?