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How to Receive Market Leaders Report Leads (10-min setup guide)

When someone signs up using your unique link, their contact information is automatically sent to you.

2026 HotelTechAwards winners receive a license to promote the 2026 HotelTechIndex Market Leaders Report using a unique link.

When someone registers to access the report through your link, their email address can be automatically delivered to your team.

The easiest way to do this is with a webhook, which allows new registrations to be sent directly to your CRM, marketing tools, or internal systems.

Most companies connect this in just a few minutes.

Request your branded link

Submit your webhook to receive leads

How it works

  1. You promote your unique report link

  2. A reader registers to access the report

  3. Their email is captured

  4. The lead is automatically sent to your system

Your company's unique link
        ↓
Reader registers for report (and verifies email)
        ↓
Email captured
        ↓
Lead sent to your system

The easiest setup: Zapier

Zapier is a popular automation tool that connects webhooks to thousands of apps without writing code.

Step 1 — Create a Zap (🎉 Yep...it's this EASY!)

  1. Go to zapier.com

  2. Create a free account (if you don't have one already)

  3. Click Create Zap

  4. Choose Webhooks by Zapier

  5. Select Catch Hook

Zapier will generate a webhook URL like: https://hooks.zapier.com/hooks/catch/123456/abcdef/

Send that URL to us.

Step 2 — Test the connection

Once your webhook URL is registered, we can send a test lead so you can confirm everything is working.

Zapier will show the incoming data in its trigger history.

Step 3 — Send leads where you want

After the webhook is connected, you can route leads anywhere:

  • Create a contact in HubSpot

  • Create a Salesforce lead

  • Add a row to Google Sheets

  • Send a notification to Slack

  • Add a subscriber to Mailchimp

Simply map the fields (email, timestamp, source_url) to your destination tool.

Step 4 — Turn it on

Once your Zap is live, every new report registration through your link will automatically send the lead to your system — typically within a few seconds.

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