Learn more about how the HT Score and rankings work

The HotelTechReport Virtuous Cycle

Ultimately reviews are the single most important factor to organically building your brand over time, improving your online reputation and attracting more leads.  As you gather more reviews you will:

  • Improve your HotelTechScore, which...
  • Improves your rankings, which...
  • Boosts your visibility, which...
  • Drives more traffic to your profiles, and...
  • Means you'll match with more leads

Without positive reviews and strong rankings, you will continue to miss out on opportunities for increased visibility with buyers and leads which is why reviews are so critical to your success on Hotel Tech Report.


  1. Why vendors without at least 25-reviews can't connect with matched leads
  2. Tips before getting started with lead gen on Hotel Tech Report
  3. 10-Step Guide to Understanding and Optimizing Your Lead Generation on Hotel Tech Report

Did this answer your question?